Lowenstein
Sandler’s Mary Seymour to Address Legal Considerations When Using Electronic Business
Transactions and the Role of Social Media in Credit and
Collections at 2018 Media Credit Seminar
Full-Day Seminar for
Media Industry Credit and Collections
Professionals Will Be Held October 25 in
Midtown Manhattan
NORTHFIELD, IL, October 22, - Mary Seymour,
a partner at Lowenstein Sandler LLP specializing in bankruptcy, financial
reorganization and creditors rights, will share the legal
considerations for companies engaging in electronic business transactions at
the upcoming 2018
Media Credit Seminar. Seymour will also lead a session addressing the use social
media as a tool for credit evaluations and collection of past-due accounts.
Organized by BCCA, the media industry’s credit association, and
NMCP (National Media Credit Professionals), the full-day event will be held on
Thursday, October 25, and hosted at Lowenstein
Sandler’s offices in Midtown Manhattan.
“The increasingly competitive landscape for media sales
requires solutions that address the buyer’s interest in fast and efficient
purchasing processes,” said Mary M. Collins, President & CEO of BCCA and
MFM, the Media Financial Management Association. “With a strong background in
court challenges that can arise when media companies use online credit
applications and electronic signatures, Mary Seymour’s presentation will help
the industry’s credit and collections professionals to also ensure they are
protecting their organizations’ legal rights in the process.”
Added Collins, “As an extension of that topic, Mary’s second
session at the Media Credit Seminar will address what media organizations
should and shouldn’t do when using social media as a tool for evaluating credit
risk and collecting claims.”
About
the Presenter
Mary
Seymour has a broad range
of experience advising clients on bankruptcy and restructuring matters. Her
practice involves all aspects of in-court and out-of-court restructuring of
financially distressed businesses, including the representation of corporate
debtors, official and unofficial creditors' committees, significant
stakeholders, and third-party purchasers.
Seymour recently represented Binder & Binder, the nation's
largest Social Security and veterans' disability advocacy firm, and 23 related
entities in their Chapter 11 cases. She has been involved in numerous other
high-profile Chapter 11 cases and out-of-court restructurings across a range of
industries, including energy, communications, media, paper and printing, and
transportation. Seymour also represents creditors' committees in numerous
Chapter 11 cases, with a focus on identifying and obtaining value for general
unsecured creditors. Her recent speaking engagements include addressing
“Contract Issues for the Media Credit Professional” at the 2018 Hearst Credit
Managers Summit.
About
the Media Credit Seminar
Previously announced sessions slated for this year’s Media Credit Seminar
include a keynote presentation concerning the latest market analysis of US
metro and state ranks and movement by Macro Strategist and Economist Richard
Hastings; a review of the current digital advertising landscape provide
by IAB President and COO Patrick Dolan; and a discussion of global intelligence
requirements led by Matthew Debbage, Managing
Director for Creditsafe USA, and Chavonne Taylor,
Credit Analyst at Viacom International/Viacom Media Networks. The full-day
event will conclude with a roundtable discussion moderated by Dee Stevenson,
Credit & Collections Manager for Gray Television, and Linda Powell,
Director of Credit & Collections for Altice Media Solutions.
In addition to the formal sessions, the event serves as an
opportunity for media credit professionals and executives from across the
country to come together to share ideas and best practices for the
ever-changing media credit and collections function. More information about the
Media Credit Seminar may be found on BCCA’s website: www.bccacredit.com.
About MFM and BCCA:
Media Financial Management Association (MFM) is
the premiere resource for financial professionals for media industry education,
networking, and information sharing throughout the U.S. and Canada. More
information about MFM is available on its Web site: http://www.mediafinance.org and via its updates on Linkedin, Facebook and Twitter. Its BCCA subsidiary serves as the media industry’s credit
association. BCCA’s revenue management services encompass a variety of credit
reports on national and local media advertisers and agencies, including Media
Whys, a credit report for media businesses which offers a credit score based on
industry-specific aging combined with trade data from Experian or D+B. More
information about BCCA is available at http://www.bccacredit.com as well as its updates on Linkedin, Facebook and Twitter.
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