Source: site
Alex Lintner, CEO of Experian Software and Technology, lays out how the credit rating and business services company has transformed to be tech-driven, with its fair share of AI in the mix.
He discusses how Experian utilizes generative AI in such areas as customer engagement, chatbots and other tools to offer financial guidance, including credit education.
Of course, AI cannot run amok and unsupervised through Experian’s vast library of documents and other data. Lintner lays out some of the oversight and guardrails set before AI gets to work. Furthermore, he talks about the use of small language models where appropriate and being mindful of generative AI’s occasional eagerness to produce answers, even to the point of hallucinations.