Gesa Credit Union’s holiday campaign gives gifts to nearly 200 people across Washington and North Idaho

Gesa Credit Union’s recent Holiday Giving Campaign collected more than 900 toys and provided gifts to 43 families, reaching a total of 187 people across Washington and North Idaho.​

What the campaign did

• The campaign ran from Nov. 17 to Dec. 12 and combined a toy drive with an adopt-a-familyinitiative at Gesa’s 45 branch locations.​

• Community members donated new, unused toys in-branch, while Gesa employees shopped for and delivered gifts to families identified by partner nonprofits.​

Scale and impact

• In total, more than 900 toys were collected, supporting 43 families and 187 individuals, described as “nearly 200 people” in regional coverage.​

• In the Tri-Cities area alone, 327 toys were donated, highlighting strong local participation in the broader regional effort.​

Community and employee involvement

• A total of 173 Gesa team members volunteered time to shop for age-appropriate gifts, essential items, and holiday surprises for the adopted families.​

• Gesa leaders emphasized that member donations and staff volunteering reflected the community spirit the credit union aims to foster during the holidays.​

Nonprofit partners

• Gesa partnered with four nonprofits: Communities In Schools of Washington, Triumph Community Services (sometimes referenced as Triumph Foundation), The Forgotten Children’s Fund, and Canopy Services.​

• These organizations work year-round to support families facing economic challenges through educational resources, essentials, and other social services, with the holiday campaign amplifying that support.​