Sigma Connected Group announces entry into US market

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A British outsourcing organization has announced its expansion into the United States as it secures its first two new clients in the country.
The Sigma Connected Group, which offers ‘white label’ customer contact centre and debt collection services across the financial services, telecommunications, energy and retail sectors, has launched Sigma Connected US LLC. Services will be delivered to the US customer base through its operations in Cape Town, South Africa.
Sigma Connected US LLC has appointed John Moody as Vice President of Collections and Recoveries, focusing on business development, sales and growing Sigma Connected’s client base in the US. He will report into the Group’s Chief Commercial Officer, Ben Jones.
Ben Jones said: “Launching Sigma Connected into the US market is the next natural step in our global expansion and follows our 2021 move into Australia. We are already in the process of onboarding two new US clients and we are building on that by hiring John who, as an industry expert, fully understands the debt collection market and the solutions organizations need to overcome their challenges.”
“I also firmly believe we are unique and different in the US market. This is down to our culture and wealth of knowledge in collections, but also as we can offer a South African offshoring model to US clients which delivers quality, empathy and value for money. We want to do things differently and it’s making people sit up and take notice.”
John Moody, Vice President of Growth at Sigma Connected US LLC added: “I’ve been in the industry for over 20 years and must say that I’ve never experienced a culture quite like Sigma Connected’s.
“There is huge potential for Sigma Connected in the US and I look forward to playing my role in our expansion across the United States in the months and years ahead.”
For more information on the Sigma Connected Group and its services, readers can visit

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