Shoreline Hometown Credit Union featured in both Forbes and Fortune magazines

MANITOWOC – Shoreline Hometown Credit Union was recently featured in Forbes and Fortune magazines for its commitment to community and financial innovation.

The article highlights Shoreline’s people-focused culture and its mission to build thriving communities across Northeast Wisconsin, according to a community announcement.

“We pride ourselves on being the hometown credit union,” Nathan Grossenbach, president and CEO of Shoreline, said in the release. “Everyone who works here from our frontline teams to our leadership shares a passion for building stronger communities. We care deeply about what we do, and we genuinely want to help make our members’ lives better. That’s what drives us.”

Shoreline Hometown Credit Union offers rewards program

One standout initiative featured in the article is Shoreline’s Hometown Rewards Program, which offers members five times the reward points for using their credit cards at more than 250 participating local businesses. These points can be redeemed for gift certificates, keeping dollars circulating within the local economy. Since its launch, the program has issued more than $150,000 in certificates, supporting mom-and-pop shops and fostering community engagement.

Shoreline also champions small businesses through affordable, flexible banking solutions. Many entrepreneurs face steep fees and balance requirements at larger financial institutions, but Shoreline’s cooperative model ensures that financial services remain accessible.

Shoreline Hometown Credit Union has branches in Manitowoc and Brown counties

As a not-for-profit financial cooperative owned entirely by its members, Shoreline Hometown Credit Union has branches in Manitowoc and Brown counties.